A first of it's kind: The Genetics Edition

A first of it's kind: The Genetics Edition

December 02, 2024

With all of our Grow limited editions, we strive to explore unique facets of the cannabis industry and pay tribute to them. Our latest release, the Genetics Edition eyewear line, celebrates the seeds, geneticists, and breeders behind the world’s most iconic strains. These genetics often spark trends and shape the future of the industry, with legendary examples like Cookies, MAC 1, OG Kush, and Gelato.

The Genetics line will debut a variety of limited-edition frame colors and patterns throughout 2024 and 2025, developed in collaboration with some of the most renowned genetics companies in the world.

We’re launching this series with the Max FX2 frame, featuring a one-of-a-kind seed shell pattern. Inspired by the intricate tiger striping, colors, and spots found on cannabis seed shells, our design team captured these natural details and brought them to life on the Max frame. The seed shell pattern subtly transitions to black around the eyes and temples, adding a refined and stylish touch.

This exclusive pair includes our new FX2 lenses, versatile enough for use under LED lighting or out on the street.

To make this project even more special, we teamed up with renowned macro cannabis photographer Kandid Kush. His stunning seed photography is featured on the microfiber pouch, certificate of authenticity, and our website. Kandid Kush’s expertise and artistry perfectly complement the vision behind this release.
To learn more about Kandid Kush, the photos, and view his side of this amazing project check out: Kandid Kush website

Written by Dave Iacovelli

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