The Soft Rock 100: An Epic Adventure in Silverton
In the heart of Colorado's stunning San Juan Mountains, Silverton hosts the iconic Hardrock 100. But before the main event, there's the Soft Rock 100—a multi-day journey that emphasizes camaraderie, breathtaking scenery, and the thrill of the trail.
The Journey and Brad's Legendary Sprinter Van
The Soft Rock 100 isn’t just a run; it's an adventure, and no one knows this better than our friend Brad Tollefson. Brad drives a legendary Sprinter van, packed with everything we need—and plenty we don't, like wetsuits and pack raft gear. His van is more than just transportation; it’s a mobile base camp and a lifeline for runners. Brad, an accomplished ultra runner himself, is perfect for this support role. He’s been volunteering at Hardrock's aid stations for years, providing much-needed rest, refueling, and moral support for tired runners along the route.
Method Seven: On the Trail with Adam and Melissa
This year, Method Seven, proud sponsor of the Hardrock 100, arrived early to support our friends Adam Stepanovic and Melissa Beaury as they tested our latest innovation, the Trail 26 lens. These lenses, designed for trail runners, offer exceptional clarity and protection. Adam and Melissa, both seasoned runners, put them to the test in the rugged terrains of Silverton, and their feedback has been invaluable.
The Soft Rock 100: Beyond the Miles
The Soft Rock 100 covers roughly 100 miles with a staggering elevation change of over 33,000 feet, challenging both body and mind. It’s not just about covering the distance; it’s about navigating the dramatic ascents and descents, experiencing the varied landscapes, and sharing these intense moments with fellow runners. Whether you’re on the trail or part of the support crew, this event is a testament to resilience and camaraderie.
For Method Seven, it’s an opportunity to support incredible athletes and share our passion for innovation and adventure. Because in the end, the Soft Rock 100 is not just about the miles—it’s about the journey, the people, and the unforgettable moments along the way. And let's not forget the crisp gin and tonics—because Method Seven is all about vision, even altered vision.